The Looper Blog
Notes on running great golf simulator businesses.
Product updates, operator stories, and practical tips for booking, running, and growing a simulator venue — from the team at Looper.
Business stories
The Economics of Running a 24/7 Unstaffed Golf Simulator
What it actually costs to keep bays open around the clock, and where operators are finding their margin.
Product updates
How We Cut Booking No-Shows by 40% with Automated Reminders
A staged reminder sequence, rolled out across 40 venues, and the waitlist math behind the result.
Business stories
From Garage to Six Bays: Sam Ortiz's Simulator Franchise Story
How one Looper operator went from a single home simulator to a six-bay venue in under two years.
Product updates
New: Dynamic Pricing for Peak Tee Times
Bays now price themselves by demand, day-part, and weather forecast — live in every Looper account.
Golf tips
Dialing In Your Launch Monitor: A Beginner's Setup Guide
Calibration, lie angle, and the four settings most new venues get wrong on day one.
Golf tips
Reading Spin Data Like a Pro: Backspin, Sidespin, and Launch Angle
A practical glossary for the numbers on your simulator screen, and what to actually do with them.